INTERACTIVE BBC CHARACTERS
- interactive BBC characters were developed on demand for special sales event BBC Worldwide Brighton (UK),
- new series and their characters were introduced in interactive, innovative way,
- the goal of the campaign was buzz generation,
- full body and gestures interactivity with 3d character in real time brings the magic live interaction experience.
Client: BBC Worldwide // Creative: Uniki // Interactivity: Uniki
ATTENTION CATCHER, BRAND POSITIONING, EVENT, IN-STORE, ON DEMAND, SINGLE-USER